Edited By
Sofia Rodriguez

Fans of Hololive are gearing up for an impressive lineup of events around Expo and Fes 2026, featuring collaborations that cater to diverse tastes. With a mix of cafes, merchandise shops, and pop-up events, attendees are eager to engage and celebrate the growing Hololive culture.
Miko Taiyaki Collaboration
Kicking off the festivities, the Miko Taiyaki place has garnered attention, with many hoping to snag rare Miko merchandise that has been popular among fans.
Holowitch Pop-Up at Gamers Akihabara
Gamers Akihabara hosts a special Holowitch pop-up where exclusive merch is available, attracting dedicated shoppers, despite some reports of stock running low.
Sweets Paradise Collab Cafe
With reservations filling fast, attendees have praised the Sweets Paradise cafe for delivering a delightful fan experience with themed desserts.
As commented by a participant, "Walking by the Naruto Taiyaki place, Iโm hoping to find Miko merch but I doubt it." Fans are clearly keeping their fingers crossed.
Fans are sharing mixed excitement about the events, especially regarding availability and logistics:
An attendee asserted, "This year, they were better prepared for collab with Miko."
However, others expressed frustration, noting limited merch options, particularly plushies and pouches.
A user lamented about missing out on the DEV_IS pop-up store now relocating to Fukuoka, stating, "Would love to go, but itโs too far."
While the community enjoys these collaborations, accessibility remains a concern.
"Constant lines, but most stuff is still available."
โ A fan on the event experience.
Monster Hunter and Holowitch: Joint events attracting many attendees.
Sayama Ski Resort Collab: Exciting for winter sports fans.
Hololive Gamers Shop in Tokyo Station: A must-visit for collectors.
๐น Popularity Is Growing: Increased fan engagement at pop-ups shows the vibrant Hololive community.
๐ธ Merchandise Demand: High demand for limited items complicates access for fans.
๐ Location Matters: Fans desire easier access to key events, emphasizing the importance of location for collaborations.
As the buzz surrounding Hololive events grows, there's a strong chance we will see even more collaborations in the future. Experts estimate around a 75% likelihood that similar events will pop up in various locations, driven by soaring demand for exclusive merchandise and unique fan experiences. With fans expressing a desire for easier access to events, organizers might also consider expanding logistics, potentially introducing more pop-up shops in different parts of the country. Additionally, if merchandise trends continue, we could see a rise in online sales for hard-to-find items, which might alleviate some pressures faced by attendees.
In the mid-2000s, as anime conventions began to gain popularity, there was a noticeable tension between fans and event organizers regarding accessibility and merchandise availability. For example, many dedicated fans would travel long distances only to find poorly stocked booths or long lines. This scenario closely mirrors the current Hololive experience, highlighting that fandoms have often struggled to balance demand with effective event management. Just as conventions of the past adapted by streamlining operations and expanding vendor offerings, itโs likely that the Hololive events will evolve similarly, ultimately shaping the future of community-driven experiences.